Category: Campaign Strategy

Campaign Strategy #3: Friend to Friend Voter Outreach with Sangeeth Peruri of Voter Circle

http://traffic.libsyn.com/grandoldpodcastshow/gop_s2_css2.mp3Podcast: Play in new window | Download | EmbedSubscribe: iTunes | Android | RSS We bring another episode to the Campaign Strategy Series. On this week’s episode, Izaak has on Sangeeth Peruri who is the co-founder of Voter Circle. Voter Circle is a new digital platform that helps campaigns and candidates reach out to more voters through their supporters. Sangeeth’s background is in Wall Street finance; however, he retired in 2012 so he can  start giving back to the community. He became an elected official for the Los Altos School Board District. It was through Sangeeth’s experience running for office that...

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Campaign Strategy #2 Paid Digital Media with Chandra Sharma

http://traffic.libsyn.com/grandoldpodcastshow/gop_s2_csep2.mp3Podcast: Play in new window | Download | EmbedSubscribe: iTunes | Android | RSS On this week’s episode, Izaak’s guest is Chandra Sharma. Chandra Sharma is the Vice-President of Meridian Pacific, Inc. Chandra is also a Digital Media expert when it comes to campaigns and he will be talking about how best to utilize paid digital media in your race. Chandra defines digital media as the communications in the digital space. This can be from Facebook and Twitter posts to 30 second ads on Youtube or Hulu. With the increase of mobile devices usage, it has been key for...

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Campaign Strategy #1: Passive Listening with Michael Escoto

http://traffic.libsyn.com/grandoldpodcastshow/gop_cs1_FINAL.mp3Podcast: Play in new window | Download | EmbedSubscribe: iTunes | Android | RSS This is the first episode of the Campaign Strategy segment of the podcast. These episodes will feature top political and campaign professionals talking about the latest strategies and tactics being used in campaigns and political advocacy today. This episode features Michael Escoto who is a digital campaign expert who has worked with the Republican National Committee. He is the Digital Senior Consultant for the National Republican Congressional Committee. In this episode, Michael talks about passive listening and how it will be used in regards to...

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